Anyone who’s been following the Tour de France will like this article that looks behind the scenes at the commercial displays (the “junk train”) that proceed before the race, the growth of Tour-related corporate junkets (sort of like mobile skyboxes), and the like.

Maybe there should be a cable channel devoted to nothing but the advertising and entertainment stuff SURROUNDING major sports events: the junk trains, the halftime shows, the pre-game “sink the ball from the other end zone and win a million dollars” contests, the races between different kinds of sausages (which got bloody a couple weeks ago in Milwaukee).