Evgeny Mozerov's review of several new TED books— pamphlets, really– is one of the greatest things I've read in a long time. You know you're in for a wild ride when the opening paragraphs starts like this–
Only the rare reader would finish this piece of digito-futuristic nonsense unconvinced that technology is—to borrow a term of art from the philosopher Harry Frankfurt—bullshit. No, not technology itself; just much of today’s discourse about technology, of which this little e-book is a succinct and mind-numbing example.
–and then gets vicious.
Most of the review focuses on Parag and Ayesha Khanna's ebook Hybrid Reality. Apparently the Khannas accidentally once ran over Morozov's dog in their Range Rover, and didn't stop because they were too busy dishing dirt to News of the World about Morozov's mother. Or so I gather, because nothing less would explain the review.
Remember the creatures in Aliens who bleed concentrated acid? Tha's what comes to mind when you read this.
[A]ll the features that the Khannas invoke to emphasize the uniqueness of our era have long been claimed by other commentators for their own unique eras…. What the Khannas’ project illustrates so well is that the defining feature of today’s techno-aggrandizing is its utter ignorance of all the techno-aggrandizing that has come before it. The fantasy of technology as an autonomous force is a century-old delusion that no serious contemporary theorist of technology would defend.
What's it say about TED? Nothing good, I'm afraid:
I spoke at a TED Global Conference in Oxford in 2009, and I admit that my appearance there certainly helped to expose my argument to a much wider audience, for which I remain grateful. So I take no pleasure in declaring what has been obvious for some time: that TED is no longer a responsible curator of ideas “worth spreading.” Instead it has become something ludicrous, and a little sinister.
Though I have to confess that it felt like he was getting dangerously close to describing som eof the work i've done with this paragraph:
[O]ne can continue fooling the public with slick ahistorical jeremiads on geopolitics by serving them with the coarse but tasty sauce that is the Cyber-Whig theory of history. The recipe is simple. Find some peculiar global trend—the more arcane, the better. Draw a straight line connecting it to the world of apps, electric cars, and Bay Area venture capital. Mention robots, Japan, and cyberwar. Use shiny slides that contain incomprehensible but impressive maps and visualizations. Stir well. Serve on multiple platforms.
And the bit about how the Parangs and Tofflers are both "fast-talking tech-addled couple[s] who thrived on selling cookie-cutter visions of the future one paperback, slogan, and consulting gig at a time" sounds like a kind of a good gig. If you can do it in a more intellectually responsible way, of course.